Comments on: Ebook Pricing: Who Chooses?

By: The Struggles of Ebook Pricing by Emma Tarswell « The Book of MPub

The Struggles of Ebook Pricing by Emma Tarswell « The Book of MPub — Fri, 19 Mar 2010 21:24:25 +0000

[...] 2 Kassia Krozer, “Ebook Pricing: Who Chooses?” BookSquare. February 23, 2009. http://booksquare.com/ebook-pricing-who-chooses/ [...]

By: My nook… and ebooks in general at In a state of thixotropy

My nook… and ebooks in general at In a state of thixotropy — Mon, 22 Feb 2010 23:01:52 +0000

[...] Krozser at Booksquare.com brings up many interesting points regarding the pricing of ebooks: You can trot out your business model and your profit-and-loss statements, but your customers [...]

By: The eBook Price War | Jeff's A.D.D. Mind

The eBook Price War | Jeff's A.D.D. Mind — Mon, 01 Feb 2010 12:05:22 +0000

[...] http://booksquare.com/ebook-pricing-who-chooses/ [...]

By: Lessons Learned From a $27 eBook | Oxford Media Works

Lessons Learned From a $27 eBook | Oxford Media Works — Thu, 07 Jan 2010 02:31:26 +0000

[...] the past year we’ve witnessed heated debates over the issue of ebook pricing. Publishers want to charge as much as they can for new releases, [...]

By: Brad’s Reader » Blog Archive » Friday Link Love 2/27

Brad’s Reader » Blog Archive » Friday Link Love 2/27 — Mon, 18 May 2009 23:48:02 +0000

[...] Ebook pricing: Who chooses [...]

By: Mathew Ferguson

Mathew Ferguson — Wed, 01 Apr 2009 07:28:23 +0000

I’ve worked as an in-house editor in children’s publishing and thanks to the chaotic nature of our business I got to do almost everything (short of designing books myself). As a result, I now possess almost all the skills to be a one-man publishing house. If I outsource design, I have the skills to edit books, write marketing and sales material, create blurbs for websites and do a whole lot of other clever web stuff to get the book out there (like free content distribution via Minova and the like).

If I did this for a 10% cut of any sales, then the ebook could be sold for $2 and the author would take $1.80 and I would take $0.20 per copy.

All that blather about an ebook requiring extensive marketing and sales is just that – blather! I used to write the marketing materials which the marketers would simply use directly! How is that value-adding? I would write the sales materials and the sales emails and they would be used directly! No value-adding there!

I see editors/writers who can pick up some design and marketing skills as the natural successor to the large publishing house. Their expertise lies in running a distribution network. Eventually they’ll outsource design, editorial, marketing, sales, etc and focus on their core business. Only people who have sold 10, 000 ebooks will be able to get in the door … and the royalty agreement will need to be higher than a paltry 10%.

The days of the middleman taking huge chunks of money are fast coming to an end.

I’m talking to you, marketing air-heads.

By: Rick Spilman

Rick Spilman — Tue, 10 Mar 2009 14:14:15 +0000

When I read a publisher who claims that an e-book costs only about $2 less to produce than a hard cover book, I wonder whether he is telling me the truth and if so indeed he is, how long his firm will stay in business. To suggest that pricing a hardcover at $26, an ebook at $24 and a trade paperback at $12 makes any reasonable sense, is to insult the intelligence of the reader.

Getting books into the hands of readers at reasonable prices is in the best interest of both publishers and writers. Failing to adapt to changing markets and technologies does no one any good.

By: Fiction Writers Review » Blog Archive » more (and more and more) e-reader and Kindle links

Thu, 05 Mar 2009 01:16:58 +0000

[...] Booksquare argues that the text-to-speech verdict, supposedly a win by Authors Guild (who aggressively pursued this issue), might (ironically) benefit Amazon the most in the end. Check out her earlier post on e-book pricing. [...]

By: FrancisT

FrancisT — Fri, 27 Feb 2009 14:54:29 +0000

I’m going to write something longer at my blog, but as a brief note. In decemeber 2005 I did some posts looking at Bean’s ebook strategy – firts here (http://www.di2.nu/200512/28b.htm ) links at bottom to others.

Baen sells ebooks at $4-6 each (or $15 for the eARC available in rough before the paper edition). It has been doing so for about 10 years now. I’m pretty sure it’s making a good deal of money doing so. If other publishers can’t sell ebooks at $6 each and make a profit then they are doing something wrong.

$6 each allows Baen – if they wanted to – to sell via Amazon to Kindle readers for $10 and make more money I think

By: Ed Roberts

Ed Roberts — Fri, 27 Feb 2009 02:47:43 +0000

It is interesting to hear allthe debate about e-books. I really think the market is just now beginning to establish itself. I released my 4th book in print last November, it is currently listed on Amazon.com and actually it is in contention for the Pulitzer Prize in Poetry.
I have also signed an agreement with Sony to list all of my books as e-books on thier site. (Sorry Kindle but Sony pays a better royalty.)
Writers do have to eat.
We actually priced the first 3 books at $4.95 each; they are all out of print and I would rather make a small amout of of a lot of sales than try to make a bigger chunk from fewer. My main goal is to get my poetry to those who need it. Most of these people don’t have a lot of money to begin with.
We priced the new book at $7.95, the retail on the printed version is $14.95 but right now it has been marked down on Amazon to $11.66.
Since there are no printing cost on an e-book readers should expect to pay less for one. Printing cost is a major reason e-books are becoming so popular with publishers as well. I honestly feel though that they must be ready to let go of a little bit more of the profit they are seeking from them.