Comments on: More Brand Name Madness http://booksquare.com/more-brand-name-madness/ Dissecting the publishing industry with love and skepticism Mon, 21 May 2012 06:15:54 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Susan Gable http://booksquare.com/more-brand-name-madness/comment-page-1/#comment-52581 Susan Gable Thu, 31 Mar 2005 20:41:43 +0000 http://www.booksquare.com/archives/2005/03/31/1166/#comment-52581 In that article someone comments that consumers aren't "going to know when they're being" pitched - or something like that, anyway. To which I say, get real. Of course they do. We all know that Clorox bleach wipes PAY to be on Queer Eye for the Straight Guy, and that Pringles PAYS to be on Survivor, that Toyota PAID to be allowed to give away new cars on Amazing Race the other night. What do we look like, a bunch of dummies out here? (Hmmm...maybe better not answer that question.) I do have to say, I'm finding it reaching the point of annoying on tv shows. (Just like I absolutely HATE being forced to watch ads before movies now. I don't mind the still slides so much, but those dang ads drive me NUTS! For this I'm paying good money? To be forced to sit through ads?) So maybe I don't want to sell a spot in my book. Besides, who will tell me what my characters have to eat? It's one thing if *I* get to be the one in charge, and can pick things that actually make sense to my characters. It's another thing entirely if someone else in the publishing chain tells me that I have to include a scene with X, Y, and Z products. I don't know how I'd like that. In that article someone comments that consumers aren’t “going to know when they’re being” pitched – or something like that, anyway.

To which I say, get real. Of course they do. We all know that Clorox bleach wipes PAY to be on Queer Eye for the Straight Guy, and that Pringles PAYS to be on Survivor, that Toyota PAID to be allowed to give away new cars on Amazing Race the other night. What do we look like, a bunch of dummies out here? (Hmmm…maybe better not answer that question.)

I do have to say, I’m finding it reaching the point of annoying on tv shows. (Just like I absolutely HATE being forced to watch ads before movies now. I don’t mind the still slides so much, but those dang ads drive me NUTS! For this I’m paying good money? To be forced to sit through ads?)

So maybe I don’t want to sell a spot in my book. Besides, who will tell me what my characters have to eat? It’s one thing if *I* get to be the one in charge, and can pick things that actually make sense to my characters. It’s another thing entirely if someone else in the publishing chain tells me that I have to include a scene with X, Y, and Z products. I don’t know how I’d like that.

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