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	<title>Comments on: Not A Formula For Success</title>
	<atom:link href="http://booksquare.com/not-a-formula-for-success/feed/" rel="self" type="application/rss+xml" />
	<link>http://booksquare.com/not-a-formula-for-success/</link>
	<description>Dissecting the publishing industry with love and skepticism</description>
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		<title>By: Johnny</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-171540</link>
		<dc:creator>Johnny</dc:creator>
		<pubDate>Tue, 09 Feb 2010 13:14:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-171540</guid>
		<description>As an author you have to be involved in marketing. As a comment said above, as a small time author you are not going to have lines of people waiting for your next book. You have to get in front of people and also use the internet to create a viral following that could someday pay off well for you.</description>
		<content:encoded><![CDATA[<p>As an author you have to be involved in marketing. As a comment said above, as a small time author you are not going to have lines of people waiting for your next book. You have to get in front of people and also use the internet to create a viral following that could someday pay off well for you.</p>
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		<title>By: NEWS &#171; Writer Watchdog Newsletter Blog</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-169867</link>
		<dc:creator>NEWS &#171; Writer Watchdog Newsletter Blog</dc:creator>
		<pubDate>Tue, 02 Jun 2009 16:33:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-169867</guid>
		<description>[...] http://booksquare.com/not-a-formula-for-success/ [...]</description>
		<content:encoded><![CDATA[<p>[...] <a href="http://booksquare.com/not-a-formula-for-success/" rel="nofollow">http://booksquare.com/not-a-formula-for-success/</a> [...]</p>
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		<title>By: JudithCoughlin</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-169210</link>
		<dc:creator>JudithCoughlin</dc:creator>
		<pubDate>Mon, 16 Mar 2009 18:13:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-169210</guid>
		<description>Wow. Just when I was beginning to think I could be cool and hang with cormac mccarthy and be somewhere above all the, hello my name is (insert)  and I&#039;ve written a book and it&#039;s great and you should read it and...Truth be told, the more you do it, the easier it gets, twitter, blogging, reading for groups, sharing until finally you&#039;re so deep in it other people start telling you their stories. That&#039;s when it&#039;s really good.</description>
		<content:encoded><![CDATA[<p>Wow. Just when I was beginning to think I could be cool and hang with cormac mccarthy and be somewhere above all the, hello my name is (insert)  and I&#8217;ve written a book and it&#8217;s great and you should read it and&#8230;Truth be told, the more you do it, the easier it gets, twitter, blogging, reading for groups, sharing until finally you&#8217;re so deep in it other people start telling you their stories. That&#8217;s when it&#8217;s really good.</p>
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		<title>By: I flashed &#124; Once upon a mellow noon</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167806</link>
		<dc:creator>I flashed &#124; Once upon a mellow noon</dc:creator>
		<pubDate>Tue, 27 May 2008 10:10:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167806</guid>
		<description>[...] The viewpoint that marketing comes with the job description of want-to-be-writer (will write for food? sorry, couldn&#8217;t [...]</description>
		<content:encoded><![CDATA[<p>[...] The viewpoint that marketing comes with the job description of want-to-be-writer (will write for food? sorry, couldn&#8217;t [...]</p>
]]></content:encoded>
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		<title>By: Lynne Connolly</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167768</link>
		<dc:creator>Lynne Connolly</dc:creator>
		<pubDate>Fri, 16 May 2008 12:54:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167768</guid>
		<description>I&#039;ve been e-published since 2000 and right from the start I knew that marketing was key to success. But there are so many things to take into consideration. When I first started, I wrote historical romance. Now I write erotic paranormal romance, too. I can&#039;t sell my books in the same way because the audiences are different and they&#039;re used to different methods. If I do an in-your-face &quot;buy my book&quot; to the historical crowd, they&#039;ll resent it, but the para crowd tends to drink it in.
But I did learn one thing - I&#039;m still on the nursery slopes here. The writer should concentrate on selling her &#039;brand&#039; and the publisher on the individual titles. Of course that overlaps, but it&#039;s not a bad principle to bear in mind.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve been e-published since 2000 and right from the start I knew that marketing was key to success. But there are so many things to take into consideration. When I first started, I wrote historical romance. Now I write erotic paranormal romance, too. I can&#8217;t sell my books in the same way because the audiences are different and they&#8217;re used to different methods. If I do an in-your-face &#8220;buy my book&#8221; to the historical crowd, they&#8217;ll resent it, but the para crowd tends to drink it in.<br />
But I did learn one thing &#8211; I&#8217;m still on the nursery slopes here. The writer should concentrate on selling her &#8216;brand&#8217; and the publisher on the individual titles. Of course that overlaps, but it&#8217;s not a bad principle to bear in mind.</p>
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		<title>By: K.S.R. Kingworth</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167765</link>
		<dc:creator>K.S.R. Kingworth</dc:creator>
		<pubDate>Thu, 15 May 2008 16:58:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167765</guid>
		<description>Yay. I&#039;ve got company! This might sound ridiculous, but over the last nine momths, my friend base at goodreads.com has grown to over 1900 friends. It might look like I&#039;m only concerned about numbers as an author. Nothing could be further from the truth. There&#039;s a difference between living in the dream world of a writer and hoping someone will take your book and put it under a publishers nose,  versus knowing that you need to wear two hats as a writer: the sip-your-cup-of-cocoa-while-you-write hat and the Brave Bertha the marketer hat. It&#039;s about relationships, not receipts, in the end, but if you don&#039;t develop relationships with your future audience, how in the world to you expect to have readers? Here&#039;s to Brave Bertha.</description>
		<content:encoded><![CDATA[<p>Yay. I&#8217;ve got company! This might sound ridiculous, but over the last nine momths, my friend base at goodreads.com has grown to over 1900 friends. It might look like I&#8217;m only concerned about numbers as an author. Nothing could be further from the truth. There&#8217;s a difference between living in the dream world of a writer and hoping someone will take your book and put it under a publishers nose,  versus knowing that you need to wear two hats as a writer: the sip-your-cup-of-cocoa-while-you-write hat and the Brave Bertha the marketer hat. It&#8217;s about relationships, not receipts, in the end, but if you don&#8217;t develop relationships with your future audience, how in the world to you expect to have readers? Here&#8217;s to Brave Bertha.</p>
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	<item>
		<title>By: Jane O</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167764</link>
		<dc:creator>Jane O</dc:creator>
		<pubDate>Thu, 15 May 2008 13:45:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167764</guid>
		<description>ABOUT and TOO shy</description>
		<content:encoded><![CDATA[<p>ABOUT and TOO shy</p>
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	<item>
		<title>By: Jane O</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167763</link>
		<dc:creator>Jane O</dc:creator>
		<pubDate>Thu, 15 May 2008 13:44:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167763</guid>
		<description>TOO shy, Too shy</description>
		<content:encoded><![CDATA[<p>TOO shy, Too shy</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jane O</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167762</link>
		<dc:creator>Jane O</dc:creator>
		<pubDate>Thu, 15 May 2008 13:43:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167762</guid>
		<description>You know, from a reader&#039;s point of view this is very depressing. How many wonderful books are there out there that I will never hear bout because the authors don&#039;t know how â€” or are to shy â€” to sell themselves?</description>
		<content:encoded><![CDATA[<p>You know, from a reader&#8217;s point of view this is very depressing. How many wonderful books are there out there that I will never hear bout because the authors don&#8217;t know how â€” or are to shy â€” to sell themselves?</p>
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	<item>
		<title>By: Kevin Smokler</title>
		<link>http://booksquare.com/not-a-formula-for-success/comment-page-1/#comment-167761</link>
		<dc:creator>Kevin Smokler</dc:creator>
		<pubDate>Thu, 15 May 2008 13:37:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.booksquare.com/not-a-formula-for-success/#comment-167761</guid>
		<description>Bravo and well said.</description>
		<content:encoded><![CDATA[<p>Bravo and well said.</p>
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