Comments on: Print-on-Demand, Self-Publishing, and the World of Economics: A Podcast http://booksquare.com/our-first-podcast/ Dissecting the publishing industry with love and skepticism Thu, 09 Feb 2012 10:02:30 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Timothy Sykes http://booksquare.com/our-first-podcast/comment-page-1/#comment-166651 Timothy Sykes Sun, 16 Sep 2007 04:14:45 +0000 http://www.booksquare.com/our-first-podcast/#comment-166651 Hey, thanx again for the great interview. The $50-$75k is not just for PR (that's only about $20k), the rest is because I'm not going to just be a one book author, but instead launch many financial products that aren't full of BS. That said, most of my press is from bloggers so if you don't want to spend the $20k, just work your butt off contacting every blogger in your field and get your book out there. Yuo gotta remember everybody is starving for unique content so if you can give it to them, you become useful. Viral baby, viral! Hey, thanx again for the great interview. The $50-$75k is not just for PR (that’s only about $20k), the rest is because I’m not going to just be a one book author, but instead launch many financial products that aren’t full of BS.

That said, most of my press is from bloggers so if you don’t want to spend the $20k, just work your butt off contacting every blogger in your field and get your book out there. Yuo gotta remember everybody is starving for unique content so if you can give it to them, you become useful. Viral baby, viral!

]]> By: tod goldberg http://booksquare.com/our-first-podcast/comment-page-1/#comment-166646 tod goldberg Sat, 15 Sep 2007 19:11:53 +0000 http://www.booksquare.com/our-first-podcast/#comment-166646 I think it helps that Sykes is putting a ton of money into a PR firm to promote his book -- what did he say? 50K ? 75K? -- and that he's got a platform to sell from, namely the television. And for nonfiction, POD really does have practical applications, particularly if you're able to drive large amounts of sales through your own website or personal appearances. But for fiction, it's simply not practical in any form, particularly since no book store will carry the work and, as you noted, even Stephen King can't convincingly sell his own work through his website alone. The majority of books sold happen in person and until such a time that that changes, you have to put the food down where people eat. I agree that POD makes conceptual sense, but for fiction writers, it doesn't make business sense. I think it helps that Sykes is putting a ton of money into a PR firm to promote his book — what did he say? 50K ? 75K? — and that he’s got a platform to sell from, namely the television. And for nonfiction, POD really does have practical applications, particularly if you’re able to drive large amounts of sales through your own website or personal appearances. But for fiction, it’s simply not practical in any form, particularly since no book store will carry the work and, as you noted, even Stephen King can’t convincingly sell his own work through his website alone. The majority of books sold happen in person and until such a time that that changes, you have to put the food down where people eat. I agree that POD makes conceptual sense, but for fiction writers, it doesn’t make business sense.

]]> By: Edward Champion’s Return of the Reluctant » Putting the POD Into Podcast http://booksquare.com/our-first-podcast/comment-page-1/#comment-166638 Edward Champion’s Return of the Reluctant » Putting the POD Into Podcast Fri, 14 Sep 2007 20:51:01 +0000 http://www.booksquare.com/our-first-podcast/#comment-166638 [...] and Medialoper have entered into the podcasting fray with a print-on-demand discussion with author Timothy [...] [...] and Medialoper have entered into the podcasting fray with a print-on-demand discussion with author Timothy [...]

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