Back To Basics
October 16th, 2007 · 4 Comments
There is nothing like October — the falling leaves, the shorter days, the endless aisles of Christmas ornaments. Around here, October says “Goodbye old year, hello new!” Or, people, it’s nearly time for me to stop staying, “People, it’s 2007.”
Publishers and online retailers and content providers have this fascinating love affair with partnerships.
Stay tuned for [...]
File Under: Back To Basics
We were doing some casual research over the weekend — nothing strenuous, early summer has hit SoCal and when the choice comes down to blogging or sleeping in a hammock, well, what would you do — and realized something a bit distressing. There is nothing worse in this world than the bio pages on author [...]
File Under: Back To Basics
In response to our recent rant about an author who decided that the best way to help independent bookstores was to pull his book from Amazon, we received several interesting comments — and one fascinating comment (not a bad return on investment). In this case, the author noted that the costs of doing business with [...]
File Under: Back To Basics
November 29th, 2006 · 4 Comments
We had a lovely rant about finding reviewers for your work planned for this morning, but due to technical difficulties (ie, lack of caffeine), it was lost in the ether. However, we remember enough of said tirade to reproduce the intent of the post, if not the actual words. Our intent was to explain, gently, [...]
File Under: Back To Basics
Last week, we link to an article with the grand plan of returning to the topic later that day. Days have a way of getting away from us. As do weeks. But we have been dwelling mentally on the subject, and woke up this morning ready to write about the all-important topic of making money [...]
File Under: Back To Basics · Marketing For Introverts · Non-Traditional Publishing
September 12th, 2006 · 7 Comments
Let us start the day by returning to a topic near and dear to everyone’s heart: your website. For reasons that shall remain private, we have been doing a worldwide tour of author websites for the past several weeks, and can say that there’s something rotten in the state of websites.
First, the tough love. To [...]
File Under: Back To Basics · Marketing For Introverts
September 1st, 2006 · 1 Comment
We have been understandably worked up about this whole online presence thing this week. Hmm, maybe it’s not so understandable — it strikes us that you are not privy to our lengthy debates with the husband. Trust us when we say that nothing makes an evening fly by like a discussion about making the web [...]
File Under: Back To Basics
Once your domain name is secured, you can breathe easy. No need to worry about someone grabbing your precious name and forcing you to spend hard-earned cash on buying it back (by the way, if you do spend said cash, do not feel bad; it happens a lot…in your next life, go with an unusual [...]
File Under: Back To Basics