Ready For Prime Time?
Harlequin, in its quest for world women’s fiction domination (and I don’t mean that in a bad way), is launching a new line called Prime Time, geared toward older heroines in July, 2005. They currently plan to release four books a month — given HQ‘s marketing genius, it’s just more evidence that certain segments of the fiction market have been chronically overlooked. The 75 – 85k word books focus on stages in a woman’s life (older, more mature women, by the way), but aren’t romances, at least in the traditional sense. In other words, you don’t have to tie up […]
