It’s certainly not easy to do, let us tell you, but Peter Olson sees things our way. Larger formats and higher prices may not be the key to enticing readers:
“The acceptance of that format with that particular size and at those price points is so great, it would be a major change if readers gravitated to something different at this point,” Olson said.
“You’re looking at a very attractive product from a media point of view,” he added. “It’s a lot of hours of reading for a very little amount of money.”
That and bigger books mean even bigger purses…or the equivalent manly solution.
And here’s an interesting (possibly even more interesting) tidbit buried toward the bottom of the article. We’re quite curious about this, from all angles.
In the meantime, Random House is considering selling books direct to consumers over the Internet on authors’ Web sites, a move that would pit a major publisher against online sellers such as Amazon.com Inc. for the first time.
