On Budget Busting

July 23rd, 2009 · 1 Comment
by Kassia Krozser

The next few months will see book releases from a slew of literary giants (just in time for the holiday shopping season!). Is the reading world ready for Thomas Pynchon, Dan Brown, A.S. Byatt, Michael Chabon and more to duke it out on the shelves and bestseller lists?

“It gets us excited, but the big question is, will people buy that many books?” Mr. [Ira] Silverberg said. “What’s unfortunate about that is, it’s a short season! All these books are coming out in three months, and there’s overlap in their core audiences. Also, these are hardcover books–at 25 to 30 dollars! That’s tough.”

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