Author name: Booksquare

Dissecting the publishing industry with love and skepticism.

The Age Of Increased Novelty

As we all learned with last week’s Britney Spears meltdown, it is important that you have people — those mysterious creatures who make life run smoothly — to halt the growing epidemic of foot-in-mouth disease. We believe that if John Updike’s people would simply step forward and whisper something like “John, you sound like an ass” in his ear, it would be very helpful. Because a revered American writer is sounding like a doddering fool. It ain’t an age thing — Kurt Vonnegut recently did a book tour and managed to sound like he’s in touch with the modern world. […]

The Future of Publishing

And, Now, A Case Totally Destined For Appeal

We find our attention diverted by a rather interesting little pieces from BBC News where we are told the John Steinbeck’s children from a first marriage have been awarded rights to his novels and — apparently — two pictures produced by Paramount. Something about: US District Judge Richard Owen said US copyright laws now recognised young writers like Steinbeck could not “predict the high stature they would attain” when they signed early contracts. The law permits authors or their heirs to terminate contracts or renegotiate deals “allowing creators or their heirs appropriate rewards for their artistic gifts to our culture,”

Our Continuing Fascination With Copyright

On Cluelessness

Booksellers believe Mr. Child may have tapped into the same audience that has devoured romance novels over the past 20 years, a genre that in recent years has increasingly included more violence and suspense. They say the 9/11 terrorist attacks, coupled with the war in Iraq, have changed what women are willing to read. From the Wall Street Journal, via Publisher’s Lunch. Article is locked behind the WSJ wall, alas.

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The Trouble With Eyeliner

Here is what we worry about: name-dropping in novels is so prevalent that readers, those poor, innocent readers, might not be able to discern between legitimate product placement and legitimate characterization. That is unfair to marketers who might pay big bucks for a fleeting mention in a 100,000 word novel. We feel sorry for them, we really do. After all, how carefully must a reader read to make this type of intellectual leap?

Marketing For Introverts

The Gabe Kaplan Demographic: Now Younger Than Ever

This week, MediaBistro turns it fine eye to Tricia Boczkowski of Simon Spotlight Entertainment — one of those imprints we’ve never fully grasped, so we do appreciate the additional information. Spotlight is specifically geared to capture the attention of the ever-lucrative 18-to-34 demographic. All that slacking and lounging could be spent reading you know. Now, we think it’s fair to say that even when we were officially part of the 18-to-34 generation, we didn’t have a clue about our peers. Now that we edged (ha!) past that group, we feel our elder statesman-like viewpoint serves us well. Meaning, yeah, we’re

Publishers and Editors

Mood Reading

Reading is a funny thing. If you can do it (and, sadly, not everyone can, but that’s another post for another day), you do it without thinking. All day long, you take in letters forming words forming paragraphs forming stories. When you’re reading, you’re at the car wash, the dentist, work, home, on the subway, standing in line at the grocery store. You pick up a book, glance at the newspaper, visit a website, read a sign. It’s all reading, it’s about context, and there’s no kind of reading that is superior to the other. Sometimes you, the reader, are

The Future of Publishing

On Necessary Expenses, Or It’s Better To Be An American Right Now

A Revenue source said: “The Revenue believes that the law only allows actors, singers, musicians and dancers to claim that agents are a necessary business expense. Therefore, it is seeking to recover tax from other entertainers, sportsmen, authors and anyone else who has written off the expense of their agents. Brown targets celebrities’ tax perk

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More On Google; We Never Rest

As we all know, it is BS policy to right wrongs, protect truth, justice, and whatnot, and set people straight when they are confused. Our tasks are humble, but we perform them with dignity. Thus we find ourselves delving deep into the comment section of a recent post by the Publishing Contrarian*. We have, over time, written much about the various Google book initiatives (sample here; there’s more, we promise). First things first, Google is a commercial entity. There is no way that they are undertaking a massive and expensive book scanning project without an eye toward making money. Shareholders

The Future of Publishing

Ebooks, Ebooks Everywhere…

As our faithful readers know, we have been strong supporters of Project Gutenberg — Gutenberg’s mission is to digitize public domain books and make them available for general usage. This volunteer-driven effort still seems to fly under most radars, but we will happily admit to utilizing this service frequently. From July 4 through August 4, 2006, the World eBook Fair will be held, providing access to approximately 300,000 free ebooks. The vast majority of these works are books currently in the public domain; the remainder, in-copyright works, have been included with permission from the copyright holders. Planned as an annual

The Future of Publishing

On Building Readership

One solution is simple enough: If you write, read. A lot. If you want a book published and sold in the marketplace, then buy and read and recommend enough books to nourish the system you want to enter. Advocate on behalf of literature. And, most quixotic of all, every MFA program should require all potential graduates to convert at least one eight-year-old into a passionate reader. Otherwise, we’re faced with a bloated “writership” vying for the attention of an anemic readership. Of course, the readers left could start charging for their time. Envision the classified: “Reading group ready to devour

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