Author name: Kassia Krozser

Considering Accessibility

Do you know that blind people use computers? This is not an idle question. Do you realize this? In addition to blind people, there are deaf people, people with cognitive problems, individuals with mobility problems, and, yes, people who are too vain to admit they need help reading tiny print. Normally, we would raise this issue in conjunction with a rant about making your website accessible. Yes, accessibility continues to be a very important issue to us — and, frankly, just about the smartest thing you can do if you want to be found on the Internet. Remember, the biggest

Non-Traditional Publishing

How The iPhone Can Save The Book Business

Here’s how things work: yesterday, Paramount Pictures announced they’re going to make downloads of feature films available via iTunes. In other news, Apple changed its name and announced the long-anticipated iPhone. Lightbulb, on. Bad timing, Paramount. Great news, book industry. Omigosh, you’re saying, cellphone? Books? Hello? Apples, oranges, dropped calls, excessive fees, itty bitty screens. Okay, the following is mostly fantasy. But fantasy based on solid science. As we know it*. In addition to an exclusive deal with Cingular (‘nother story, ‘nother day), the iPhone does stuff like surf the web, play media files, and make phone calls (a key

Non-Traditional Publishing, Perennials

Did You Hear The Book About…?

Say what you will about the New York Times, but covering the obvious is something the publication never fears. Okay, possibly a bit on the harsh side, but today’s story about audiobooks and technology shift had us giggling. A little. The gist of the story is that as more people get iPods, they turn to digital downloads of books rather than countless CDs. This has naturally been a boon for services like Audible (still the home of a really lousy user experience). It has also been a great deal for books — people are able to enjoy fine reading in

Non-Traditional Publishing

On Making A Mark

One might concede that Harry Potter is not great literature. But to witness the sheer pervasiveness of its appeal, which pays no attention to age, gender, language or cultural differences, and still to claim that it has little merit seems hugely wrong-headed. JK Rowling: The Mistress of All She Surveys

Quote of the Week

Looking At The Future: The Price Of Books

We were sitting quietly, considering possibilities for the big stories of still-nascent 2007. What, we wondered, would people be talking about in the coming year? At first we thought to look back to 2006, but, well, this is a modern blog. It’s all about the future, baby! Where our crystal ball failed (we so want a refund), the headlines of the day came through. Pricing of books, we have decided, will absolutely be a hot topic in the near future. How could such an obvious answer escape the sharp mind of BS Last week, in our still-ongoing discussion about readers

The Business of Publishing
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