Far be it for us to tell other people how to run their business, but we simply cannot take the strain any longer. For weeks now, all the major newspapers have run stories about the decline of this neighborhood bookstore, the threat to that small shop, the fear that we’re losing the souls of our communities as we lose our bookstores. The answer is both simple and near-impossible: rethink the bookstore. This is true. The homogenization of our shopping districts is creating a distinct dullness to our hometowns. It is hard for the small, local business to compete with the […]

As you might have noticed, things have changed around here. It was time. While we loved the serenity of our our old design, we felt like everyone was showing up at the party wearing the same theme. So we went out and found the blog equivalent of haute couture. Sure, we’re all fancy now, but we’re still the same blog you’ve come to know and love. …we still need a name for Logo Lady… No, no, we’re better. We’ve made improvements. Some are obvious, some are subtle. All, we believe, will make your lives easier, and, really, that’s what it’s

So this friend says to us, “You know, the problem with books trailers posted on YouTube is that they’re so hard to find.” She then says, “You know, someone should do something about that.” There’s a follow up, maybe a day later, maybe two, “You know, I have an idea.” You’ll note that we couldn’t get a word in edgewise. This week, we’re celebrating the launch of that brilliant idea — WatchTheBook.com debuts today with three exciting book trailers and plans for many more. WatchTheBook offers authors an opportunity to promote their books…and readers an opportunity to actually find those